Saucony BAMM

Saucony BAMM (Björkliden Arctic Mountain Marathon) is an annual rigorous two-day competition in mountain orienteering. Each team is composed of two members competing in an exciting, though challenging overnight race through the Swedish mountains. My responsibility consisted of ongoing creative management, -planning and -execution for the race. Assets include but are not limited to: marketing & advertising material, content and on-site communication.

Creative direction: Madeleine Lithvall
Race Director: Per Jonsson Öhlin
Films by: Viktor Björnström, Alvin Lindblom, Madeleine Lithvall
Photography by: Emma Svensson, Olivia Huerta Bratteng, Madeleine Lithvall